Points on benefits of newspaper advertising are discussed below. So let us find out information on newspaper advertising and its benefits to know more about it.Information on Advantages and disadvantages also given to decide newspaper as an advertising media.
Some benefits of newspaper advertising are :
- Broad reach, demographic targeting based on user interest.
- Geographic targeting, zoned or full run advertising.
- Newspapers are invited into the homes often for advertising information.
- Credible news source, creative ad sizes and ad position
- Daily updated news. Newspaper has several advantages and disadvantages while advertising.
- Newspaper are available in almost all languages so easy to read.
- Newspaper contains weather report, sports news, entertainment news, local news, business news and almost all world news is available.
- Newspaper are easy to recycle and ecofriendly.
- Newspaper are easy carry and lighter in weight.
- Anyone can buy newspaper as newspaper are not very expensive.
- General knowledge and vocabulary increases by reading newspaper daily.